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Showing posts from October, 2019

Do You Really Know Core Product, Tangible Product and Extended Product?

What makes a successful salespeople? A successful sales always has confidence in himself, trusts the company he works at, and knows clearly about the product he tries to sell. When it comes to knowing the products, we don ’ t just mean the tangible product. In fact, three concepts on products that need to be clearly understood by salespeople. The first concept is the tangible product, which mainly includes the shape, size, color, appearance, packaging, etc.. The tangible product is important because it often determines the first impression of the product on customers. Nowadays, many companies try to attract customers by refurbishing the packaging or optimizing branding. If the color, packaging and branding can be tactically fused into the story of the product, then the promotion and introduction of the product can be easier. The second concept is the core product, namely the core value of the product. Unlike a tangible product that is designed to seduce customers to buy the

Will AI Robots Replace Human Beings?

Once, I went to our workshop for a meeting, and instead of calling a car from DiDi(Chinese Uber), I got a taxi from the taxi parking spot. The driver  (50 years old or so)  seemed quite excited and told me that he had driven around for hours to wait for  a passenger. “Why don’t you download a DiDi APP, so you can get orders from it.” “I once used that APP, however, when there are few customers and a lot of drivers, drivers need to compete and act quickly to respond to the orders. I am old and I think it is unsafe for me to grab an order while driving. Of course, DiDi will assign the orders sometimes, but not many.” “Yes, that’s true.” “One day, Didi will replace the taxi completely. Now many of my colleagues quit their job and work independently as a DiDi driver.” “Yes, new things will always gradually takes the position of old ones. For example, s ome people are reluctant to do some work, but it doesn’t matter, artificial intelligent robots will replace  us  to do a lot of

Run a Company with Passion or Profession?

Previously, I often went to attend some offline activities held by Alibaba. Many times, I heard of some comments, for example,  the president of a company is a passionate person or the enterprise president is also taking the post of the chairman or vice chairman of an association. A s a  large part of the enterprise culture comes from the founder , the charisma or the image of the president is vital to a company . Then here is a question: when it comes to enterprise  management, is it essential to run a company  with passion? To answer this question, we should leave a person’s personality aside. Indeed the founder’s passion is important especially at the early stage of entrepreneurship or in a well-known giant corporate or tycoon. When at the early stage of entrepreneurship, the founder always has nothing but passion , so he has to inspire others with his dream  and charisma . And the same goes for some big companies, in a giant corporate or tycoon, like Alibaba, its co-founder

Save Your Time and Money on Branding

Are you looking for an effective way to get your branding information delivered? Are you trying to find an easy and cost-effective way to promote your brand? A professional trade show or an outdoor promotion campaign would be a great choice for brand exposure, and then quality display products are what you must need. CFM has been focusing on producing quality display products--Table Covers, Canopy Tents, Advertising Flags, Tension Fabric Displays, and Custom Flags and Banners-- for over 10 years. In the past 2 years, our factory has fully upgraded to a digital workshop where all the production processes are conducted with the assistance of a digital management system, which increases efficiency, reduces human errors and cuts down costs. CFM is the first company in China that achieves the seamless connection among the online ordering system, production system, logistic system, and warehousing system ,  which helps solve many pain points in this industry, such as 12-15 hours t

Little Secret You Need to Know for Display Products

Have you ever encountered such a situation: You have the display hardware (e.g. canopy tents or feather flags or table covers ) but you need a replacement with totally new graphic design. Then your search online and find a supplier for the replacement. You place the order, however, when you receive it, it doesn’t fit your hardware at all. Yes, in the display industry, not all hardware is the same. In order to make their products unique and different from that of others, hardware suppliers will make small changes or subtle innovations on their flag poles or tent frames. Therefore if you need to change a hardware supplier, it will be hard for you to find a matching replacement. To solve this pain point, CFM, a company focusing on advertising textile printing for over 15 years, offers customers a matching print service, that is, no matter where you buy your hardware, just tell us the sizes of your hardware, we can make the custom matching print for you.  Login our B2F (bu